This undergraduate major is supported by courses from the fields of communication, economics, accounting, and business. Through focus instruction on the concepts and strategies of the sports and entertainment world students discover the elements of professional, college and … This document was prepared by: Office of Career, Technical, and Adult Education Nevada Department of Education 755 N. Roop Street, Suite 201 Carson City, NV 89701. Focuses on three interrelated areas: 1) Sport and entertainment sponsorship basics including marketing issues, strategic communication through sponsorship, sponsorship value and sponsorship evaluation; 2) Various public and fundraising techniques utilized by sport and entertainment managers and 3) Integrating sport and entertainment sponsorship marketing and public relations as a concept of value … No matter your choice, you’ll be exposed to simulations, consulting projects, and guest speakers in your classes. Describe the use of technology in promotion. Then, you’ll get to experience a term-long internship or two under the direction of an industry professional. They are the ideas, concepts, and skills that provide a foundation on which subsequent learning may be built. Concentration Curriculum. Discuss the use and importance of sponsorships and endorsements. We may be using digital textbooks and other online resources to guide our learning this semester. Explain the promotional mix and the different forms of promotion. Discuss risk management from a sports and entertainment marketing perspective. This course is designed for students interested in an introduction to sports, entertainment, and event marketing. Fortunately, the field of marketing offers various career possibilities. The business-focused curriculum for the B.S. 1 0 obj Our challenging coursework will provide you a thorough grounding in the economics, accounting, finance and marketing aspects of the sport and entertainment industries. I am always eager to meet and talk to parents or guardians. Areas covered in this course include: the basics of marketing, target marketing and segmentation, sponsorship, event marketing, promotion and marketing plans. endobj It’s no surprise that it gets good results. MARKETING. Choose from 500 different sets of sports and entertainment marketing unit 3 flashcards on Quizlet. You can enjoy several paths, such as a marketing coordinator, brand supervisor, publicist, or a director of event sales and marketing. You also can expa… When can my child makeup work or get help from the teacher? Explain the components of the sports and entertainment marketing course. endobj Student & Parent Policy Digital Signature. The marketing curriculum consists of 30 credit hours of core and elective courses. The standards in this document are designed to clearly state what the student should know and be able to do upon completion of an advanced high school Sports and Entertainment Marketing program. Students must complete at least 12-units of approved Entertainment, Media, and Sports Management courses, including the following five required electives: DESC 660 Entertainment, Media, and Sports Analytics (2) FINC 661 Entertainment and Media Finance (2) Explain economic foundations relevant to the sports and entertainment marketing industry. Sports & Entertainment Marketing Classroom Policy & Syllabus. Curriculum. Explore our Programs Ways to Study Entertainment Marketing You can pursue a major in entertainment marketing or an entertainment marketing minor if you are majoring in another discipline. Peer Assessment. Sports and Entertainment Marketing Curriculum Guide 2 Introduction: SPORTS MARKETING is a semester class that is developed to meet the newly defined needs described by NJDOE in their planning for Secondary Education Transformation. These standards are designed for a three-credit course sequence that prepares the student for a technical assessment directly aligned to the standards. In our program, you’ll take foundational courses during your first year, giving you both the basics and the time to explore your choice of specialization: Sports Management, Live Entertainment Management, or Event Management (SEEM). Discuss the concept of market identification. Please make an appointment with me either by phone or e-mail(bgoodes@rock.k12.nc.us). In this Sport and Event Marketing graduate certificate program in Toronto, students will develop the skills to provide innovative solutions in sports, entertainment and cause-related marketing. GRADING. Our learning is hands-on and project-based, incorporating case studies and projects that can involve industry partners. This introductory course helps students develop an extensive understanding of marketing concepts and theories that apply to sports, entertainment and business. ��$ߑ��dqZL��Z�+&Ɇ+�a���.wr�I���kh�A6v�T#�]y)��|,I����� "�XT�r��Hq|pGp�S��l�>$GO�=�_�k��_�ՠ��r�꣼ ��1���wp" ���"�� ��� �8B�B�v 8Z�/�7:q:Y�����n6� qϰ��Xc�'9�^����bx�7�z��m;���Ճ���I`��$��n"�)t:M40���"��! Below is a … Our strong alumni network will give you the opportunity to interact with industry professionals on a regular basis and provide the support you need to confidently assume leadership positions. <> 2 0 obj SPORTS AND ENTERTAINMENT. Students learn how professional athletes, sports teams, and well-known entertainers are marketed as commodities and how some of them become billionaires as a result. x��\[o۸~���G{�(")�(�Iw�(����Ili���7��\~&o�^~��xC��+���|=?����/�>$��D #Ez~��������/�ܗ�g�ܣ��'I�(�Q���(�������3���5�|WT�z��P廪Z��;���"��y��g�^~^�g�e���/�� Emphasis is placed on the following principles as they apply to the industry: Business management, career development options, client relations, ethics, events management, facilities management, legal issues and contracts, promotion, … Discuss the types of insurance necessary for the sports and entertainment industry. Degree Programs Sport and Entertainment Management, B.S. This course is designed for students interested in an advanced study of sports, entertainment, and event marketing. Sports, entertainment, and skills among related industries for planning sports, entertainment business. 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